Tag Archives: Online Marketing Research

Airbandb vs Hotels – Which Provides Better Guest Experience

customer experience delivered by airbandb.com is more like Forrest Gump’s “box of chocolates – you never know what you gonna get”. Continue reading

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Why Your Investment in Analytics is Likely to be a Complete Waste of Money

Analytics without domain knowledge, is as likely to provide you with actionable decisions, as a pile of bricks without blueprints is to help you construct a house. Continue reading

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Do you have enough information to make a sound decision?

In business and personal life we all face the challenge of making large and small decisions every day. Depending on financial and/or emotional impact of our action, we often start to look for information that would help reduce uncertainties associated … Continue reading

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How to get (and keep) a customer-centric reputation

I admit to spending more time reading books, blogs and articles about customer experience, as well as analyzing customer feedback, than most people on the planet. As a result, my personal experiences  often fall short of my expectations dealing with … Continue reading

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How Employee Satisfaction Correlates to Customer Experience

Restaurants are not in a food business-they are in the hospitality business and unengaged employees do not seem to be very gracious hosts.

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