Tag Archives: customer satisfaction

Valuable insights into channel performance

Knowledge of customer satisfaction and experience delivered by a specific channel can be very illuminating from a brand manager’s perspective. It could be even more enlightening if customer satisfaction metrics also analyzed units sold by each channel and units returned. … Continue reading

Posted in Customer Experience CX, Market Intelligence, Opinion Miner | Tagged , , , , | 12 Comments

Retailers misinterpret the ‘Showrooming’ Effect at their own peril

the most critical factor of brick and mortar retailers is the poor customer experience they provide, and they seem to largely ignore it. Continue reading

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HTC sweeps Customer Experience challenge

The Average Customer Satisfaction per Brand chart paints a picture that is quite different from the results of most popular surveys that were published in a recent past. Continue reading

Posted in Customer Experience CX | Tagged , , , , , , | 3 Comments

Musing on Marketing and Customer Experience

This is about Customer Experience, it’s financial impact on a business and measuring with application of Opinion Mining technology. Continue reading

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Android & WP double digit Market Share gains – Market Intelligence augmented

This Market Intelligence shows that Market Share growth often correlates to growth in Customer Satisfaction. Continue reading

Posted in Market Intelligence | Tagged , , , | 2 Comments