Tag Archives: customer satisfaction ratings

Customer Reviews – Trust, but Verify

The customer reviews work well when consumers can read actual descriptions of customer experiences and apply them to their own expectations of experience Continue reading

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Cheap Gas, Electric Cars and Customer Experience

It is important to remember that even at the near-record high of gas price, customer retention of hybrid vehicles was only 35%. Continue reading

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Without trust, a business cannot grow. Without reputation a business cannot be trusted.

Only time will tell if these developments signal the beginning in a fundamental shift of power to the Social Consumer from “special” interest groups. Continue reading

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3 Critical Shortfalls of Surveying Customers

It is better not to send out a poorly executed survey at all than to aggravate your customers with poorly timed and executed ones. Continue reading

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In Defense of Anecdotal Evidence

During the last two decades traditional retail business has experienced a disruption similar to an earthquake delivered by the proliferation of ecommerce. That earthquake caused tsunami-like floods of online customer reviews describing personal experiences with specific products. Those retailers, who … Continue reading

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