Tag Archives: Customer Experience

Customer Reviews – Trust, but Verify

The customer reviews work well when consumers can read actual descriptions of customer experiences and apply them to their own expectations of experience Continue reading

Posted in Customer Experience CX, Customer Reviews Analytics | Tagged , , , , | 2 Comments

Voice of Customers Challenge to Product Managers

Many practitioners are convinced that customers do not know what they want, until they experience a remarkable product they cannot live without. Continue reading

Posted in Customer Experience CX, Market Research, Product Management, Product Marketing | Tagged , , , , | 1 Comment

Which is a better investment – Customer Experience or Brand Management?

New research published in the Harvard Business Review examines trends of brand and customer value components as percentages of overall enterprise valuation Continue reading

Posted in Customer Experience CX, Market Research | Tagged , | 14 Comments

The secret to high rate of customers retention

From a company’s perspective it is imperative to have a clear understanding of its “best” customers’ expectations Continue reading

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Algorithms vs People – Customer Experience Perspective

Algorithms do not perform better than people. However, they do consistently perform better than many people. Customers demand consistent experience every time. Continue reading

Posted in Customer Experience CX | Tagged , , , | 9 Comments