Tag Archives: Customer Experience

Voice of Customers Challenge to Product Managers

Many practitioners are convinced that customers do not know what they want, until they experience a remarkable product they cannot live without. Continue reading

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Which is a better investment – Customer Experience or Brand Management?

New research published in the Harvard Business Review examines trends of brand and customer value components as percentages of overall enterprise valuation Continue reading

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The secret to high rate of customers retention

From a company’s perspective it is imperative to have a clear understanding of its “best” customers’ expectations Continue reading

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Algorithms vs People – Customer Experience Perspective

Algorithms do not perform better than people. However, they do consistently perform better than many people. Customers demand consistent experience every time. Continue reading

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Why is it so difficult to get funding for Customer Experience change?

If you are reading this post you are likely well aware of customer experience’s capacity to improve your company’s performance. You are also likely very frustrated with a lack of actual commitment from your boss. Oh, he is probably saying … Continue reading

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