Today’s customer relationship management (CRM) software is a far cry from the computerized rolodexes of the ’80s. Through a series of technological innovations and modifications, CRM has become one of the fastest growing segments of ERP software. AMI-Partners, a technology research firm, reports continuous growth for CRM in the next year, particularly in the area of SaaS (Software-as-a-Service) deployments.
How will this industry continue to expand and evolve in the future? We may be able to glean insights by looking at the historical trends of the market. Software Advice, an online resource for software buyers, has developed an interactive timeline displaying the history of the CRM software industry.
The timeline highlights major innovations, acquisitions and game-changers that have brought the industry to its present state. CRM market analyst, Lauren Carlson, has developed the timeline through research and consultations with industry thought leaders. She identifies 18 key dates throughout the history of CRM software, but she is hoping to expand it for more comprehensive coverage. This is where you come in. If there are important dates or events that you feel should be added, feel free to contact her by email:firstname.lastname@example.org.
Software Advice is an online resource that presents reviews and comparisons of customer relationship management (CRM) software. Using their website, buyers can research CRM systems, download comparison tools and access best practices articles on how to select software. Additionally, buyers can contact Software Advice’s team of experts for a free phone consultation and software needs analysis. Finally, Software Advice maintains a CRM software blog with up-to-date news and analysis on industry developments.